From Jordan, reimagining dates for modern life.

OUR STARTING INGREDIENT

Dates are more than a seasonal fruit.

Rooted in our food heritage, with wide-ranging potential in kitchens and manufacturing.

Dates are more than a seasonal fruit.

From natural sweetness to practical use

Dates offer a distinctive flavour, natural sweetness and a texture that can be developed in different ways. Drying, milling, preparation and extraction open up applications in ingredients, drinks, baking and sauces.

Date flour

An ingredient for tailored baking and dessert recipes.

Date sugar

Natural sweetness and flavour, with a different performance from refined sugar.

Date tea

A new way to enjoy date flavours in a cup.

Added value and better use of resources

Expanding date applications creates new manufacturing and market opportunities. Our development work focuses on commercially useful products, better utilisation of raw materials and reducing waste.

Does “made from dates” mean sugar-free?

No. Dates contain naturally occurring sugars and product formulations differ. “No added white sugar” does not mean “sugar-free”. Check the ingredient list and nutrition panel.

GOOD FOOD. SHARED AMBITION.

Let’s open a new door for food.

For everyday shopping, product development, or bringing Smart Food to your market.